
Choosing between Google ads and meta ads, is not about the one that is better it is about the one you have set for your goals and audiences.
Because both platforms update with everyday smarter automation, tight privacy rules, cost increment and advertisers need to decide which platform to place their budget on.
Here are some differences;
Google ads is built on user intent why meta ads are driven by Discovery, Google comes first when users know what they want why metal ads confess when you influence what they want.
So know how you evaluate your budget, and make the right choice.